What's inside the program?
REAL CASE: MAGNUM ICE CREAM
Unilever separated its Ice Cream business
(Magnum, Ben & Jerry’s, Cornetto).
Your child learns to ask:
• Why split a good business?
• What changes after independence?
• Why do funds sell automatically?
• Why can confusion create opportunity?
No spreadsheets.
No jargon dumps.
Just logic.
HOW IT WORKS
• Short, focused lessons
• Designed for 10–15 year olds
• 20–30 minutes per lesson
• 2–3 lessons per week
No daily homework.
No pressure.
WHAT YOU GET AS A PARENT
• Clear curriculum
• Investor terms → kid language map
• Simple ways to tell if they “got it”
• A framework you can reinforce at home
WHAT THIS IS NOT
This is not:
• A trading course
• A “get rich” program
• Stock tips
• A paper-trading game
This is mental model training.
RESULTS THAT MATTER After this program, kids stop asking:
“What stock should I buy?”
They start asking:
“What business is this — and why does it work?”
That mindset compounds for decades.
CURRICULUM SNAPSHOT
Module 1 — Owner Thinking
Module 2 — Business Economics (kid-true, not dumbed down)
Module 3 — Spin-offs
Module 4 — Special Situations
Module 5 — Risk & Judgment
Module 6 — The Clarity Playbook
FAQ
Is this too advanced for 10–12?
No. The language is simple. The thinking is real.
Do they invest real money?
No. This builds judgment first.
Is math required?
No spreadsheets. Logic first.
How is this different from financial literacy?
This teaches business judgment, not terms.
Teach your child to think like an owner —
before the market teaches bad habits.
Get the syllabus + 1 full lesson (free)